Job Responsibilities
1. Participate in market research and brand strategy planning for company projects. Continuously optimize brand strategy, improve data performance through data analysis, customer demand, and market trends.
2. Develop and execute international digital marketing strategies, including SEM/SEO, social media, KOL, KOC, email campaigns, remarketing, etc. Improve brand exposure and promote international business growth.
3. Create a broader marketing scene and marketing resources, and continuously incubate innovative joint marketing projects overseas.
4. Responsible for identifying target customer needs, analyzing user preferences, and exploring product highlights. Independently control creative quality, create relevant content, and take responsibility for conversion results.
Personnel Requirements
1. At least 1 year of relevant experience in international marketing.
2. Fluent professional proficiency (verbal and wr itten) in English.
3. Familiar with mainstream cultures overseas, understand the user culture, habits, and preferences in the target international markets. Have high sensitivity and understanding of network hotspots and trends. Experience of living/working abroad is a plus.
4. Familiar with the transmission rules and gameplay of social media platforms, have their own ideas and insights, and can produce high-quality content in various styles and forms for international brands and products.
5. Ability to communicate clearly, effectively, and confidently to build credibility and structure.
6. Work based in Shanghai, Wuxi, or Singapore, salary open.